The Dawkinsian meaning broadly refers to “units of cultural transmission.” What is the difference between memes and vibes? Memes are cultural information the mind perceives, coupled with an urge to replicate them. The colloquial meaning narrowly refers to viral images and videos shared on the internet. The recent focus on vibes postdates another mongrel concept in cultural use: memes. This philosophical report will give examples of how this vibe consciousness is emerging and how we can encourage its emergence with wisdom. This is not a new thing but an old thing, being rediscovered, understood, and expressed in new ways. To not bury the lede further, here is what I sense is happening with the “overuse” of vibe-related words: a “vibe consciousness” is collectively forming. Non-propositional knowledge falls outside the propositional, which includes what cognitive scientist John Vervake calls perspectival knowledge: a knowledge that honors the here and now, engaging in “salience landscaping,” our sensing what is relevant for us in whatever context we find ourselves in. Propositional knowledge is knowledge encoded into truth claims, has a universal quality, and is abstracted beyond context. This mongrel concept is a portal from propositional to non-propositional knowledge. On the other hand, if connotative freedom is valued, the collective has picked a good word.
If denotative accuracy is the aim, then yes, the word leaves something to be desired. The word vibe is best understood as a “mongrel concept,” a term Ned Block, a philosopher in Consciousness Studies, uses to refer to a word that jumbles up many concepts while pointing to numerous phenomena. I also agree with Nick Burns, who defended the use of the word in The New Statesman, arguing we should make do with the words emerging from our “sentimentally stunted age,” regardless of how woo-woo they sound. Robin James, a feminist philosopher and critical theorist, is optimistic about a “vibe episteme” forming, arguing that the word’s popularity is a form of “lay phenomenology.” I agree. Gawker ’s editor banned the word for internal use in 2021, and The New York Times' first prediction for 2023: No more ‘vibes.’ All this vibe talk was getting too much for some. The consensus is that the word is an overused catchall, engendering many lazy phrases: the vibes are off, it’s not a vibe, such a vibe, don't doubt your vibe, just vibe, etc. Vibes are “caught” or “given off” from one body to another the gnomic phrase “vibe check” is, among other things, an invitation to share one’s feelings, to put the vibes one is emanating into words.”
Mitch Therieau in The Drift : “ibe is primarily about the spread and creep of diffuse feelings through shared space. It involves picking up on the lingering notes of that shared reality, on the je ne sais quoi that is still in the air after most other things have dissipated.” Melanie Bühler in Mousse Magazine : “Being attuned to a “vibe” means partaking in a shared reality, but it’s more than that. That pre-linguistic quality makes them well suited to a social-media landscape that is increasingly prioritizing audio, video, and images over text.” Kyle Chayka in The New Yorker : “Vibes are a medium for feeling, the kind of abstract understanding that comes before words put a name to experience. What is being sensed is nebulous and hard to put into words, but many have been trying. I get a sense of what it means immediately, and as the Merriam-Webster definition indicates, it is about something sensed.
They feel good to say- vibe, vibes, vibing. “A vibe shift is the catchy but sort of too-cool term Monahan uses for a relatively simple idea: In the culture, sometimes things change, and a once-dominant social wavelength starts to feel dated.” - Allison P. “A slang term used to invite people to express their present emotional state.” - Know Your Meme “Have a good time with good vibes.” - Slang Dictionary She gave me a weird vibe.” - Merriam-Webster “A distinctive feeling or quality capable of being sensed.
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